This is the video installation I designed with The Guild for the Dior VIII watch launch in Soho. The Guild is a design + build studio and did a great job managing and installing all aspects of the event. These gigs are such a pleasure and I owe that pleasure to the staff, designers and project managers at The Guild; Jeff Hatfield, Peter Brown, Matt Tarosky, Kim Wolf and all the fabricators in the shop.

Most of the video content was created in Paris, except for the sparkling comets of dust, which I created in After Effects using Trapcode Particular.


My job was to map three 10k video projectors to the three walls of the main event space, to create a 160ft projection surface around the attendees.

We also created a 20 foot high video installation near the entrance